This week, I had the chance to attend a workshop in Bandung, part of the Entrepreneur Hub (EHUB) program organized by the Ministry MSME (KemenUMKM). The event, focusing on sociopreneurship, was opened by Siti Azizah, Deputy for Entrepreneurship, and Irwansyah Putra Panjaitan, Assistant Deputy for Business Ecosystem Development. The audience included social entrepreneurs, SMEs, and representatives from the West Java provincial government. It was an engaging session that shed light on how sociopreneurship is shaping the MSME economy.
Sociopreneurship is all about blending business strategies with a commitment to solving social problems. What makes it unique is that its performance is measured by the impact it creates on Sustainable Development Goals (SDGs). Whether it’s tackling poverty, promoting education, or addressing environmental issues, sociopreneurship drives real-world solutions while building sustainable businesses.
On the regulatory side, the Indonesian government plays a vital role in creating policies that support the growth of these ventures, ensuring they thrive within a robust MSME ecosystem. Ultimately, sociopreneurship is a catalyst for economic and social empowerment, creating a ripple effect of positive change in communities.
Gerakan nasional Bangga Buatan Indonesia (Gernas BBI) edisi Agustus 2022 dilaksanakan di Provinsi Papua, dengan campaign manager Kemkominfo. Seperti tahun 2021 lalu, Kemkominfo menggelar aktivitas pembinaan UMKM sebelum menyelenggarakan acara perayaan (a.k.a. harvesting). Peran Telkom — selain tentu saja menyediakan infrastruktur, platform, dan layanan digital berkualitas terbaik di dunia (xixixi) — adalah membina para UMKM.
Ini tentu memang bagian dari strategi perusahaan untuk mengembangkan strategi bisnis berbasis ekosistem yang berfokus pada pengembangan ekonomi masyarakat, sesuai panggilan Clayton Christensen dalam The Prosperity Paradox.
Part 2: Kickoff
Kickoff dilaksanakan 14 Juli 2022. Team Telkom tiba di Jayapura 13 Juli 2022 dan mengawali kegiatan dengan koordinasi dengan BRI sebagai pengelola pembinaan UMKM Jayapura (via Rumah BUMN Jayapura). Kegiatan pembinaan telah berlangsung rutin, dan kami memastikan bahwa komersialisasi B2B melalui Padi UMKM telah dijalankan di Jayapura. UMKM binaan RB Jayapura ini diundang juga dalam kickoff BBI Papua.
Kickoff dilaksanakan dalam bentuk digitalk yang menghadirkan PIC dari Kemkominfo, Telkom, dan Bank Indonesia (plus beberapa brand pendukung lain yang cuma hadir secara online). Hadir juga perwakilan UMKM dan komunitas pengembangan UMKM.
Part 3: Merauke
Kegiatan pembinaan UMKM berikutnya dilaksanakan di kota Merauke. Team Telkom mendarat di Merauke (dengan Garuda Jakarta–Jayapura–Merauke) pada 3 Agustus 2022. Kegiatan di hari itu meliputi kunjungan ke Rumah BUMN Merauke yang dikelola oleh Telkom.
Kegiatan pelatihan digelar di Coreine Hotel, dengan konten komersialisasi dengan (sekaligus onboarding di) Padi UMKM, serta pendanaan UMKM yang menghadirkan Pimpinan Cabang Pegadaian Merauke. Kegiatan memakan waktu hampir sehari penuh karena minat yang tinggi dari para UMKM.
Kominfo juga menyelenggarakan Digitalk di Merauke yang menghadirkan Wakil Bupati Merauke, ditambah PIC dari Kemkominfo, Telkom, dan Bank Indonesia (plus beberapa brand pendukung lain yang cuma hadir secara online) — jadi semacam reuni.
Usai Digitalk, kami menyempatkan diri meninjau perbatasan Indonesia dengan Papua Nugini: titik KM0 dari Merauke ke Sabang, kalau kita ikuti arah bumi berputar. Tempatnya di Sota.
Sempat berbincang juga dengan beberapa warga Papua Nugini di balik pagar perbatasan. Anak-anak kecil PNG ini lucu-lucu tapi bandel. Gitu lah.
Part 4: Harvesting
Acara puncak Gernas BBI Papua dilaksanakan tanggal 24 Agustus 2022. Dari Telkom, hadir GM Witel Papua (Pak Agus Widhiarsana) dan team dari RMU, Corcom, dan Synergy; serta tentu dari Telkomsel (GM: Pak Agus Sugiarto). Selain memastikan kelancaran kegiatan (incl infrastruktur) dan turut merayakan kolaborasi pembinaan UMKM, kami juga mengkampanyekan virtual expo.
Pemerintah diwakili Kemkominfo (Deputi Koordinasi Parekraf Kemkomarves, Bapak Odo Manuhutu), Kemkominfo, Kemdagri, etc. Selain BI dan Telkom, brand pendukung lain kini hadir secara onsite juga. Demo virtual expo dilakukan oleh perwakilan dari kementerian-kementerian, dipandu PIC dari Telkom. UMKM yang hadir meliputi UMKM binaan Telkom dan komunitas pembina UMKM lain (incl BI, Pemprov, Pemkab, Dekranas etc).
Intinya, kegiatan-kegiatan di Papua ini sukses, berjalan dengan baik; dan tentu saja memerlukan komitmen, kapabilitas, dan kolaborasi untuk tindak lanjut secara kontinyu.
Lalu kita lanjutkan pekerjaan lain seraya menanti rembang petang saat matahari terbenam; di tepi Teluk Cendrawasih, Jayapura.
Kerajaan Ternate dan Tidore adalah bagian penting dari sejarah Indonesia. Dua kerajaan di dua pulau kecil di barat Pulau Halmahera ini memiliki kekuasaan di nyaris seluruh Indonesia Timur. Ternate menguasai hingga Mindanao, Sulawesi utara dan tenggara, Papua barat, Halmahera utara; sementara Tidore menguasai Halmahera selatan hingga Papua. Bersama Makian dan Moti, wilayah ini dikenal sebagai Moloku Kie Raha (Persatuan Empat Kerajaan) yang kemudian disebut Maluku.
Gunung Tidore tampak dari Pulau Ternate
Maluku, bersama dengan berbagai wilayah nusantara lain, terlibat dalam perdagangan internasional sejak awal milenium pertama. Jalan sutra serta perdagangan lintas Samudera India hingga Yaman, ke negeri Syam, lalu ke Eropa, memiliki ujung timur di kepulauan ini, dengan berbagai rempahnya yang mewarnai budaya dunia. Didudukinya Konstantinopel oleh Kekhalifahan Utsmany mendorong bangsa Eropa mencari jalan ke ujung rantai perdagangan ini, dengan Portugal berlayar jauh ke timur dan Spanyol jauh ke barat, hingga mencapai wilayah Maluku. Sempat Ternate bersekutu dengan Portugal, sementara Tidore bersahabat dengan Spanyol — namun akhirnya semuanya jatuh ke penguasaan keji VOC. Di abad ke-21 ini, kita mendapati bahwa wilayah ini, yang kini dipersatukan dalam Provinsi Maluku Utara, memiliki tingkat ekonomi yang cukup rendah dibandingkan banyak wilayah lain di Indonesia.
The Sultanate of Ternate in the era of Sultan Baabullah.
Aku mendarat dengan GA648 di Sultan Baabullah Airport, Ternate, hari ini pukul 7:45 WIT. Sebetulnya sempat mengharapkan ada waktu untuk diskusi ringkas tentang rencana perluasan program pembinaan UMKM Maluku Utara dengan rekan-rekan Telkom di Ternate dan Halmahera. Telkom telah memiliki UMKM binaan yang produknya dapat diunggulkan, dan aku sudah dapat list-nya dari Bang Lonely Baringin, GM Witel Sulut & Malut — namun seluruh manajemen Telkom di Indonesia bagian Timur sedang menghadiri rakor di Kepulauan Maluku Tengah :).
Sultan Baabulah Airport dengan Latar Gunung Gamalama di Ternate
Sebagai bagian dari misi memperkuat kembali ekonomi wilayah Maluku Utara, khususnya ekonomi UMKM, kami berkunjung ke Ternate dan Sofifi (Ibukota Provinsi Maluku Utara, di Pulau Halmahera). Kementerian Desa PDTT memperoleh tugas sebagai campaign manager Gernas BBI di Maluku Utara, didukung berbagai top brands pendukung BBI, termasuk Telkom. Kegiatan diawali dengan kickoff hari ini, dengan acara puncak bulan September.
Kickoff dilaksanakan di Kantor Gubernur Maluku Utara yang terletak di lereng bukit di Sofifi, Pulau Halmahera. Seluruh rombongan dari Jakarta dan Ternate bertolak dari Pelabuhan Ternate ke Sofifi dengan speed boat dengan waktu ±40 menit.
Kickoff hanya berisi statement tentang visi dan lingkup program, diikuti komitmen para stakeholder program atas aktivitas yang akan dilaksanakan. Sederhana dan efektif. Diskusi selanjutnya dilaksanakan dalam waktu yang tersisa secara informal; baik dengan Kementerian Desa & PDTT sebagai campaign manager, maupun dengan stakeholder lain.
September 2022 edition of BBI will be carried out in North Maluku — a province surrounding Northern Moluccas islands. Northern Moluccas was once a central source of global trade even since the Roman era. But currently the economy of this area is not so significant comparing to other areas. With this BBI program, we intend to leverage the MSME economy in these islands.
The campaign manager of this program is The Ministry of Villages, Development of Disadvantaged Regions, and Transmigration (Kemendesa PDTT). The leader for this program is Ms Harlina Sulistyorini, the DG of Economy Development & Investment.
Telkom will support this program by providing MSME build up program (in collaboration with BNI and other state-owned enterprises) integrated with digital business transformation for the MSME, and a virtual expo to display and promote curated MSME products.
Bukittinggi is a small historical and cultural city in West Sumatra province. It was once appointed as the provisional capital of Indonesia when the criminal armed forces of the Netherlands occupied Yogyakarta (i.e. also the provisional capital of Indonesia). The elegant city is located amidst Bukit Barisan mountain, just between Mt Marapi dan Mt Singgalang — giving it a perfect weather, at least for me.
Bukittinggi hosted BBI this month, organised by OJK. It was a special BBI event, since it was attended by the Vice President of Indonesia, and it hosted the launch of the awaited BBI Virtual Expo, designed and provided by Telkom.
The event was carried out at the courtyard of Jam Gadang — the famous clock tower of Bukittinggi.
In Nusa Dua area of Bali Island, the GoI carried out a business matching event for three days (22-24 March 2022) between Ministries, Govt Institutions, and Local Government on one side, and national industries and SME on the other side. This event also exhibited some national industry associations (organised by Ministry of Industry) and SME (organised by Ministry of Coop & SME).
I will write about the business matching some other time. But the exhibition itself is interesting. Here we displayed nationwide technology-focused entrepreneurs, scoping from weaponry simulation, health facility instruments, tools for agroindustry, and many others.
The Minister of Coop & SME, Mr Teten Masduki, personally visited and talked to the local entrepreneurs. He emphasise the importance of the local industry to improve the quality and production capacity to match the market demand. Also, for the platforms like PADI UMKM, he addressed that such system should be used as a gateway for SMEs to be listed at national industry catalogue to be linked to the market where Ministries etc are targeted to spend 500 trillion rupiah this year.
When I was in Kupang (May 25th), I was invited by the Coordinative Ministry of Economy (Kemko-Ekon) and Ministry of ICT to discuss the implementation of IMT-GT e-Commerce plan. I presented some options we might choose using PADI UMKM as a national hub connected to the IMT-GT Mall. But then the Government addressed us to propose PADI UMKM as the core platform of the IMT-GT e-Commerce program instead.
On the next IMT-GT JBC (Joint Business Council) Meeting (May 28th), we stated the proposal to take over the development and operation of IMT-GT core platform with some alternative business models. At that time, Thailand expressed their dissatisfaction on the business operation plan of the IMT-GT Mall from Malaysia. Also the CIMT (Centre of the IMT-GT Cooperation) mentioned that PADI UMKM has been in operation since last year, while IMT-GT Mall from Malaysia is still in development plan stage.
Today (June 4th) we continue the JBC Meeting with CIMT. Malaysia has stated their desire to maintain their role as IMT-GT e-Commerce hub as decided in 2019; and representing Indonesia, I have agreed to let them continue leading this program with this determined timeline. PADI UMKM will continue to support as the connection between Indonesia MSMEs and the IMT-GT Mall. I also proposed that the operation of each national hub will be independent, so each country may have different business models in designing the operation business of the e-Commerce program. For example, JBC Malaysia prefers that the operation will be carried out by private sector; while Indonesia prefers to use MSME ecosystem program. This result will be reported on the next Convergence Meeting, scheduled on July.
Virtual Meeting on IMT-GT Strategic Planning Meeting (SPM) / Sub-Working Group on ICT was held today. The Standing Chairman of IMT-GT SWG on ICT is from Mme. Suhaila Yeop Johari (Communications Technology Division, Ministry of Communications and Multimedia Malaysia). I attended the meeting representing Telkom Indonesia as the platform owner of PADI UMKM — the platform chosen by the Indonesian Government for MSME exporting facility. The meeting was also attended by Mr. Iswarayuda Bayu Agutama (Head of Bilateral Division,Centre of International Affairs, MCI, Indonesia), Ms. Ishariyaporn Smiprem (Director of Regional Cooperation Group International Affairs Division, Ministry of Digital Economy and Society, Thailand), and Mr. Firdaus Dahlan (Director of CIMT).
At this special BBI coordinative meeting, the Coordinative Minister of Maritime & Invesment reminded us that the program expansion to leverage the MSME & national product should be accelerated in 2021; and the programs would include the quality improvement for the MSME & their products. Some MSMEs must be leveraged to the class of artisans, whose products will have better quality than the industry comparisons.
Telkom, with its definitive role as the architect of the platform-based digital ecosystem for MSME business will expand the digital market for the MSME, including generating and promoting a wider market demand for the MSME products & services. Some horizontal and vertical integrations have been planned to ensure the MSME economy will be part of national development strategy; and some new services could be established, including financing, certification, quality improvement, export facilities, etc.
BBI (Bangga Buatan Indonesia) is a coordinative & collaborative programs to improve the economy and commercialisation of national products with special emphasis on MSME products, led by the Government of Indonesia — in this case the Coordinative Minister of Maritime and Investment (Menkomarves). Telkom is actively involved in this program via its MSME Digital Ecosystem programs, incl PADI UMKM and Rumah BUMN.
This year, some footholds have been established, including the BBI program itself, PADI UMKM & Bela Pengadaan, and some programs related to MSME in Creative Economy and Maritime & Fishery. For Telkom, the main role is to build, establish, and expand the platform-based digital ecosystem for MSME business, including their development and economic improvement.
The next thing to do is to build a context for integration among those separated systems and applications, to establish a real ecosystem supported with integrated information and platform, where all programs and activities could provide mutual support in leveraging different segments of MSMEs, including small and medium business in agriculture, fishery, forestry, creative industry, etc.
